Social Media Marketing Packages

Most start-ups and small businesses use social media because it is free with lots of visitors. A lot of them think that because of this, it will be a great way to promote their business and generate sales.

The problem is that the social media networks are all extremely busy and highly competitive. It is actually very difficult to make your brand stand out, gain traction and generate good quality enquiries, unless you have a very good strategy in place.

In fact, it is very easy to waste a lot of time on social media with very little gain. When this happens, it can be extremely frustrating for small business owners.

If you think about it, social media isn’t actually free because your time as a business owner costs money.

Let’s say (hypothetically) that an average hourly rate for an SME owner is £30. If a business owner spends just 2 hours a day on social media, this equates to £60 a day or £300 in a 5 day week. That’s approx. £1200 worth of a business owners time in a month!

Social media is therefore not totally “free”, as it costs your time, and as a small business, your time is incredibly valuable.

In fact, your time could probably be far better spent elsewhere, doing other things, if there is not a well thought out strategy in place for social media.

On the other hand, social media can be extremely worthwhile when used effectively. It can be a great way to raise brand awareness cost effectively and generate good enquiries that can be turned into sales.

Our social media marketing packages are geared around “social selling”. One of the first things most B2B businesses should do is ensure that their LInkedin profile(s) are very strong. This is what this starter social media marketing package is focused on. We can also help build strategies for “social selling” progression.

To find out more about our social media marketing packages please contact us.